We’re Erik Gossas and Georg Herlitz. We are the founders of Lucille Group. Erik, a genuine music lover, has a background in business and is a wizard when it comes to managing CID. Georg, a culture entrepreneur, visionary, team-builder and creator, has been working with YouTube since 2005. In 2023, we founded Lucille to empower the artists, creators, and labels on YouTube, with the mission to give back the power of digital rights to the rightful owners. Our vision is to become the leading YouTube management agency in the world and we’re hoping that you’ll join our journey there.